The Master of Arts in Creative Media (MACM) programme aims at shaping the future researchers, intellectuals and cultural engineers of the creative economy. This selective programme offers a humanities-oriented curriculum complementing the School’s mission to develop a range of aesthetic, theoretical and techno-scientific expertise in the fields of new media arts.
• Includes a comprehensive interdisciplinary foundation in various critical theories and significant phenomena in the fields of techno-culture. This encompasses topics such as digital aesthetics, content and digital curation, decentralized social media platforms, collective intelligence, media collectives, social ecologies, creative entrepreneurship, participatory online culture, the role of AI, media activism, digital labor, global media corporations, data critique, cultural analytics, and critical media arts.
• Provides a critical understanding of how contemporary technology and curatorial practices reshape modern thought and aesthetics, and ignite cultural trends.
• Emphasize on critical new media studies, digital aesthetics, media ecology, media archaeology, new cinema, media art theory and practice, sound art, video game studies, art management, law and digital cultures, digital curation, gender studies, and popular culture studies.
• Graduates of this programme will be well-prepared for future professional careers in the creative industries, including media and art collectives, traditional art and museum organisations, performing arts organisations, research institutes, private and public institutions with cultural assets, tech companies, specialised media, and creative agencies. The programme also provides graduates with pathways to pursue further doctoral studies.
Please click here for the details of the programme in the University's Admission Information.
Period of Study
Full Time: 1 year ; Part-time: 2 years
Full Time: 2.5 years ; Part-time/Combined mode: 5 years
Prof Damien CHARRIERAS
BA (Lyon Institute of Political Studies)
The Master of Arts in Creative Media (MACM) programme consists of 30 credit units, which includes 12 credit units of core courses and 18 credit units of elective courses.
MACM is structured around two streams, Technofutures: Theory and Culture Stream, and Expanded Curation Stream. MACM students will join one of the two streams:
|Stream Core Courses
|12 credit units
|(1) Technofutures: Theory and Culture Stream, or
|(2) Expanded Curation Stream
18 credit units
|30 credit units
The elective courses are structured around three concentrations. Students can take courses from any concentration to fulfill the elective requirement.
1. New Media Arts and Aesthetics
This includes several courses which provide a deep understanding of contemporary approaches to arts rooted in our School's tradition and expertise in avant-garde, experimental and neonarrative New Media Arts.
2. Critical Theories for Arts and Technology
This proposes several courses of advanced studies in contemporary thought and in new media theory in which our School has developed a strong international presence. This block allows our students to be part of the most recent intellectual debates in Western/non-Western contemporary philosophies.
3. Interventions in Media Cultures
This fosters students’ capacity to intervene in the social, mediatic, regulatory, urban environment. This concentration takes advantage of the strong integration of our School in its cultural, artistic and economic regional context.
For students admitted in 2023 and before, click here for the curriculum of your cohort to learn more about the sample study path and graduation requirements.
MACM graduates take high level positions in the creative media industries and art administration, become specialised journalists, work in the private research sector, publishing industries or in cultural policy sectors. The rigorous intellectual foundation provided by this programme allows its graduates to pursue further studies in highly ranked PhD programmes.
Serial Social Entrepreneur, Producer and Professional Speaker
Dr Winnie SOON
Associate Professor, School of Communication and Culture, Aarhus University
Documentary Director, Photographer
Dr SUN Yini
Lecturer, School of Journalism & Communication, Huaqiao University
Fellowship awards are available for local students admitted to this programme under the Fellowships Scheme supported by the HKSAR Government. Selected local students admitted to the programme will be invited to submit applications for the fellowships.
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